In fact, all that traffic congestion makes Chicago the prime market for wrapped vehicles. Whenever your fleet vehicles are making their rounds they’ll be pulling double duty as successful mobile billboards!
Meanwhile, if you’re NOT adding vehicle wraps to your fleet, you could be missing out on a prime opportunity to create brand recognition and market your business to potential customers throughout the Chicago metro area.
Our expertly installed vehicle wraps look great, last well, and will turn your fleet vehicles into valuable marketing tools. You don’t want to lose out!
Why vehicle wrap marketing?
You’re probably overwhelmed by marketing options in a heavily saturated marketplace. Should you invest heavily in online ads or social media? What about traditional methods like billboards and flyers? And don’t even get us started on the dinosaurs: TV and radio commercials. It’s enough to make your head spin!
The beauty of vehicle wraps is that they offer a cost-effective way to reach a large, targeted audience. Vehicle wraps can be seen by literally millions of people every day, which means your brand will have a much better chance of being seen and recognized.
And you can essentially “set it and forget it.” Once your cars are wrapped, they’ll do all the work without you needing to think twice.
Remember – when it comes to marketing, reach is everything. You could have the most clever and well-designed ad in the world, but if no one sees it, it’s not going to do you any good.
This is where vehicle wraps really shine.
Vehicle wraps offer a great way to reach a large, targeted audience quickly and effectively. And because vehicle wraps have such broad exposure, you’re sure to get your brand noticed.
If you’re looking for marketing that stands out, creates a lasting impression, generates new business leads, and is a great return on your investment you need to invest in car wraps for your Chicago-area fleet vehicles. National Car Wraps can help!
Reach large, targeted audiences
Make your company vehicles work for you and turn them into traveling billboards for your company. That’s some smart -and powerful- advertising. The Outdoor Advertising Association of America estimates that around 62% of a consumer’s time is spent on the road. So meet your customers where they are!
And while your vehicles are parked outside homes and businesses, they’re acting like mini Google reviews. Think about it. If you go to check your mail and you see a neighbor has “Mr. Landscaper” parked outside their home, you automatically consider that an endorsement -or review- from your neighbor. So next time you need your yard taken care of, who are you going to call? Why, Mr. Landscaper, of course!
Whether on the road or parked at jobs around Chicagoland, research shows that in metropolitan areas, a wrapped vehicle has the potential to generate upwards of 50,000 impressions each DAY!
With that kind of marketing exposure, you can be confident that your vehicle wraps target local consumers every day, thousands of times a day, in exactly the area where you operate your business.
See a higher return for your investment dollar
Product Acceptance and Research, Inc. recently released a study that found that turning vehicles into mobile billboards with fleet wrapping resulted in a 107% increase in sales as compared to a 54% increase for static billboards. That’s nearly double the efficacy!
And with vehicle wraps, you’ll only incur that marketing cost ONCE. Remember, most repetitive advertising also comes with repetitive costs – for example, pay-per-click online advertising, or paying to print and mail flyers. But you’re savvier than that! Purchasing a vehicle wrap today means returns on your investment for years to come! And THAT is smart and efficient marketing.
Chicago Vehicle Wrap and Fleet Wrap FAQs
Got questions? We have answers! Whether you’re a business owner with a fleet, or an individual looking to dial up the design of your vehicle, our team at National Car Wraps is always happy to answer any questions about car wraps.
But let’s start with these frequently asked questions!
What are partial vehicle wraps?
If you’re looking for a great return on your investment, partial vehicle wraps tick the box. Partial vehicle wraps can provide eye-catching designs that blend seamlessly into the look of your vehicle. All without looking like a budget design!
Partial vehicle wraps are an affordable way to deliver your company message to audiences around Chicago while keeping costs low. This is an especially effective option if you have a tight budget but multiple vehicles in your Chicago fleet.
What if I don’t have a business or fleet – I just want a car wrap because they’re cool?
That’s a completely valid reason to get your car wrapped! Whether you’re promoting a business or just trying to change up the look of your vehicle, car wraps will do the trick.
Car wraps are an incredibly affordable way to customize and completely change the look of your car. Plus since they’re temporary, you can even wrap a leased car! Since you’re not changing anything permanently, a car wrap won’t impact future resale value.
In fact, it could BOOST your resale value later, since car wraps protect your original paint job from minor scuffs and dents.
How do I maintain my vehicle wraps in Chicago?
Many things can cause damage to a car wrap. The most common trouble-makers are the sun, rain/snow, and dirt. Car wraps can also be damaged by sharp objects and harsh chemicals.
In Chicago, you may come across various weather scenarios. Snow, rain, and dirt are likely to be your biggest concerns. If you drive through snow, mud, or salted roads, just give your car a rinse so nothing sticks to your wrap.
To keep your Chicago fleet wraps looking their best, park your vehicles in the shade, under covered parking, or in a garage when not in use. Dust and grime can accumulate quickly, so give your wrapped cars a rinse every other week and spot clean any particularly nasty gunk like tree sap or bird droppings.
Why You Should Choose Car Wraps vs. Paint
When you want to change your vehicle’s appearance, you can choose between car wraps or car paint. Both options allow you to outfit your vehicle with a new look, but there are some major differences between them. Check out these reasons that should be your deciding factors!
Vehicle wraps offer better quality than paint jobs. Especially if you’re going for a specific logo or design. Since car wrap designs are printed (versus hand or stencil painted), you can create literally any design. Meanwhile, paint jobs are more straightforward and are best for solid colors or very basic enhancements.
Meanwhile, a high-quality vehicle wrap is going to last longer and be easier to repair or replace than a budget paint job. If you want to change the look of your vehicle with paint, you’ll need to shell out major bucks or deal with fading and chipping.
Along with choosing wraps for their better quality, the affordable price tag is likely to sway you, as well. High-quality vehicle wraps provide an attractive finish for a reasonable cost, much lower than what you’d pay for a premium paint job.
Generally, paint jobs range between $3,000 and $10,000. Alternatively, car wraps typically cost $2,500 to $5,000, depending on vehicle size and customizations. And a low-cost paint job may not last as long as a vinyl wrap, and the repair costs can add up.
But the biggest factor, especially for fleet vehicles, is the flexibility of car wrapping. When you want or need to change the look of your car, vehicle wraps have a distinct edge over paint jobs.
If you choose to paint your car, you will need to repaint the entire vehicle to get a new look. Not to mention it’s often difficult and expensive to capture specific designs or effects -like your business logo- with paint.
Meanwhile with car wraps, unlike paint, you can easily swap out older vehicle wraps for new ones. This allows you to update your branding or style as needed on your fleet vehicles. Simply peel off the older wrap and apply a new one!
Not to mention that since car wraps are temporary, you can use them to change up the look of a car – even if it’s leased or financed.
Vehicle wraps have so many other advantages that make them an ideal choice for car owners and fleet managers alike, whether you’re looking to save money or showcase a one-of-a-kind design.
National Car Wraps: A Brand You Can Trust
As a business owner, you want your company vehicles to send a clear message that when the customer chooses you, they’re choosing the very best. And as an individual car owner, you want to show you take pride in your car’s appearance. National Car Wraps knows how to send those messages.
Frequently Asked Questions
How Much Does it Cost to Wrap a Fleet of Vehicles?
Generally, a typical wrap on a small truck can start at $1,500. If you’re looking for a full wrap on a larger truck with multiple customizations, it could run you up to $5,000. The only way to know for sure is to get an estimate! You can click our Get A Quote button to get started.
A major determining factor in how expensive your fleet vehicle wraps will be is the complexity of the application. Increased labor or complexity adds to the cost of having your wrap installed.
Similarly, a four-door crew cab will likely require more material than a two-door cab, so the price will probably also be higher. However, you can cut costs if you opt for a partial wrap on a larger vehicle.
How Do I Coordinate Fleet Wraps Across Multiple States?
Fleet managers are often tasked with the labor-intensive job of coordinating consistent fleet vehicles across the country. National Car Wraps make this process simple.
First, you’ll connect with our experienced design team to develop the best vehicle wraps and graphics for your needs and budget. Our experienced designers understand the best ways to maximize vehicle ad space to create clear messaging.
Next, we will print the design on high-quality vinyl. Some fleet managers have their own in-house wrap team who will take over from there, or we can ship the wraps to our network of installers in the markets where your vehicles are. All you need to do is get your vehicles to the local drop-off, then wait for installation!
Can You Help Design Business Fleet Graphics?
Yes, we absolutely can. Designing graphics for a 3-D object like a vehicle differs from designing for a traditional billboard, flyer, or web graphic.
Our design team can help you start from scratch or modify existing designs and logos to fit best on the vehicles in your fleet. We’ll help you maximize impact and budget to get your desired results.
How Do You Design Fleet Wrap Branding For Various Sized Fleet Vehicles?
Some fleets have a variety of vehicles. For example, you may have sedans, vans, and even trailers that all require consistent wrapping and branding.
Our design team has all the experience necessary to adapt designs to fit your needs. Consistency and quality are the keys to fleet branding success, and we know how to get that done.
What’s the Difference Between Full and Partial Wraps?
Despite their appearance, most vehicle wraps are not manufactured as a single piece. Instead, they come in several pieces, each designed for different panels and parts of the vehicle body.
A full wrap covers the entire paint job on every portion of the truck, whereas a partial wrap only covers a portion of the vehicle, usually the rear and/or the tailgate.
As you might expect, a full wrap requires more material than a partial and additional labor. Therefore you can assume a higher price point when considering a full wrap.
Some businesses also opt for smaller graphics, also known as decals, to get their messaging across in a more cost-effective manner. We are equipped to help with whatever your needs are! Contact National Car Wraps for a quote today.
Ready, set, wrap!
Contact us and we’ll give you a quick quote for your beautiful wrap job.
Our graphic designers will create a custom design for your fleet or cars.
Set up vehicle delivery at any of our installation facilities across the US.
Come pick up your new wheels, covered with your brand!